What is a research keyword tool and how can it possibly benefit you? Here, Peter Hanley talks about Keywords and provides a free tool for you to use.
What is a Keyword anyway?
First of all, it is your internet address. It is how people find you among the billions of addresses on the Internet.
In the United States, Nike products are sold through about 22,000 retail accounts; worldwide, the company’s products are sold in more than 160 countries. Both domestically and overseas Nike operates retail stores, including NikeTowns and factory outlets.
Now that’s a lot of outlets that will be ahead of you in the search term.
All Keywords have a traffic count
Nike, for instance, gets about 1.7 million searches per month, or furthermore, if you are on the first page 293k searches in a month. The bad news is that there are about 90 pages ahead of you before anyone finds you
Keywords are the most important tool in your kit
It matters not how good your content is if no one reads it. That is why Keywords answer questions and solve problems. Therefore an understanding is necessary
How do I know this?
because I use a tool that tells me everything I need to know. The basic tool is free with the advanced professional version paid for
This tool also comes free with the Wealthy Affiliate program
Same tool but with some training thrown in.
Nike a seach term and a Shoe
Search your Keyword
Unsure of Keywords? I have discussed this in length at Keyword suggestions
Finally see how much traffic is generated and what the first page viewers will see. Remember that the first page gets about 75% of all traffic so by page three you are out of the park
Peter Hanley marketing
Peter Hanley writes daily on matters of Internet and Business marketing at New Business Online
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